WHY VIDEO?

A lot businesses that I work with and speak to seem to know that they need to be creating videos, but they don’t necessarily know why or how. Video is arguably the most effective way of communicating, not just through news and shows, but also for your business. Your videos should not stop with as single video file; it needs to be seen! Marketing your video online is as, if not more, important than the actual video itself.


My job is to not only create high quality videos, but provide multiple versions of your video tailored for different social media and advertising platforms in the form of video campaigns. And not all of these videos are promotional. In fact, these promotional videos do not make you money; their sole purpose is to generate awareness. It is up to YOU to decide where that video takes them.

As leads and clients go through your sales process, you can still provide value in the form of video. As clients show more interest in your product or service, their attention increases, allowing you to create longer, more in-depth video content. Client testimonial videos are a great way to let your clients sell your product or service without you even being present. Educational and instructional videos bring value and resources to your existing clients, helping to instill trust in your brand. Finally, episodes and shows are a great way to retain and engage with your clients and retain your brand awareness to your online audience.


I’m here to not only put your business on camera, but help spread your business and brand effectively online. If you have any questions or want to learn more about what I do, please fill out this contact form and I’ll get back with you ASAP!

 
 
Tyler Helms Creative // NC Videographer

On-site filming

If you are looking for someone to capture video for your business, I'm more than happy to help! I use high quality video and audio equipment to capture video that you can use to edit in-house or have me turn into video marketing campaigns (see Video Marketing Campaigns section). I'll work with you before the shoot to create a timeline of how we can best maximize my services on-site. On-site filming services are 2-3 hours in length

*Note: This does not include editing or post-production, though you can bundle these services.

 
Photo by Erik Lucatero on Unsplash, tylerhelmscreative.com

VIDEO MARKETING CAMPAIGNS

One third of online activity is watching video. Native videos on Facebook have 10 times higher reach compared to YouTube links. 85% of Facebook videos are watched without sound. There is so much that goes beyond pointing a camera and pressing record. 

Video marketing campaigns will help you maximize your video content to create more content that you can post on social media. Instead of creating just one video, I help make those videos visible on other platforms by creating versions for Instagram posts, Instagram stories, and IGTV and provide eye-catching thumbnails to attract viewers to your video. The goal is to put your content in as many places as possible to give viewers a chance to see your branded content.

*Note: This does not include on-site filming, though you can bundle these services. 

 
Tyler Helms // Videographer and Video Marketer - Triad Greensboro, North Carolina

NEED A SPEAKER?

If you're looking a speaker for your next meeting or event, I would be more than happy to help! The topics I can talk about include:

  • Video marketing

  • Video editing/production

  • Facebook, Instagram, LinkedIn, and/or YouTube

Group or one-on-one instructional sessions can be arranged.